Revenue Analytics: Price Optimization

Revenue Analytics: Price Optimization is designed to give participants hands-on experience in using data-analytics tactical tools for successful revenue-optimization strategies in a variety of business scenarios. The program is ideal for: Mid-to-senior management in business development, general management, and sales who are seeking new strategies for driving up business revenue and profitability Category managers, product managers, and marketing managers who are challenged to develop new competitive strategies for revenue planning and management Finance and revenue-planning managers who want to hone their forecasting of market trends and changes to support a more effective marketing strategy Pricing analysts and business analysts who are challenged to design an elegant pricing approach for a product or service portfolio