Revenue Analytics: Price Optimization . Mariana Aranha Silva Aranha . Wharton Executive Education

About the Program

Revenue Analytics: Price Optimization is designed to give participants hands-on experience in using data-analytics tactical tools for successful revenue-optimization strategies in a variety of business scenarios. The program is ideal for: Mid-to-senior management in business development, general management, and sales who are seeking new strategies for driving up business revenue and profitability Category managers, product managers, and marketing managers who are challenged to develop new competitive strategies for revenue planning and management Finance and revenue-planning managers who want to hone their forecasting of market trends and changes to support a more effective marketing strategy Pricing analysts and business analysts who are challenged to design an elegant pricing approach for a product or service portfolio

Skills/Knowledge

Introduction to Revenue Management
Willingness to Pay/Demand Estimation and Pricing
Estimation Challenges in Revenue Management
Dynamic Pricing
Quantity-Based Revenue Management
New Frontiers in Revenue Management

🎉Mariana Aranha Silva Aranha has successfully completed: Revenue Analytics: Price Optimization

About the Program

Certificate Issued To

Mariana Aranha Silva Aranha

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