





Director of Open Programmes
Cambridge Judge Business School
Executive Education
University of Cambridge
Beth Ahlering
Allison Wheeler Heau
Cambridge Judge Business School
Executive Education
University of Cambridge
Innovation and Intrapreneurship: Winning Strategies for New Venture Creation
completed
Muhammad Waqas Raza
September 2023
Director
Cambridge Judge Business School
Executive Education
University of Cambridge
Innovation and Intrapreneurship: Winning Strategies for New Venture Creation
Muhammad Waqas Raza
Organic growth is often a source for slow but steady revenue gains. But what if you could board the express train to growth without costly acquisitions or risky partnerships?
Enter the innovation business unit or venture. As with any new venture, there are critical success factors that include governance, autonomy, funding, talent and structure. Drawing on decades of real-world corporate and startup management experience, combined with rigorous academic research, the experts at Cambridge Judge Business School Executive Education have designed a blueprint for revenue growth through in-house measures. The six-week Innovation and Intrapreneurship: Winning Strategies for New Venture Creation online programme will help you identify critical innovation opportunities while setting up an independent unit for growth.
Skills / Knowledge
- Create New Ventures and Units
- Management of New Ventures and Units
- Building and Maintaining Organisational Support for New Innovations
- Integrating New Ventures and Units into Organisations
- Assessing an Innovation's Commercial Potential
Issued on
November 1, 2023
Expires on
Does not expire