


THIS IS TO CERTIFY THAT
Yunfei Liu
ATTENDED AND COMPLETED
Digital Marketing: Customer Engagement, Social Media, Planning & Analytics
November 2021




Bob Halperin
Pierre Yared
Academic Director
EMERITUS
Vice Dean, Executive Education
Columbia Business School
Digital Marketing: Customer Engagement, Social Media, Planning & Analytics
Yunfei Liu
The course is open to professionals keen to master the fundamentals of Digital Marketing strategies and current Digital Marketers who would like to learn the latest concepts.
Skills / Knowledge
- Digital Customer Behaviors
- Platform Business Models
- Big Data
- Build Data as a Strategic Asset
Issued on
November 19, 2021
Expires on
Does not expire