
Columbia Business School Executive Education
hereby recognizes that
Luis Fernando Arenas Mayen
has participated in:
June 2023
Costis Maglaras
Dean and David and Lyn Silfen Professor of Business



Sales Team Management Strategies (Online)
Luis Fernando Arenas Mayen
The cornerstone of profitable businesses are founded upon agile, engaged and highly motivated sales teams that are able to deliver results, quickly and efficiently. With continuous disruptions in the current business landscape, the ability to navigate change and stay at the forefront of digital transformation is crucial for any organization to succeed. In the Sales Team Management Strategies (Online) program from Columbia Business School Executive Education, you’ll discover the latest strategies and frameworks for designing, building, and managing an empowered, high-performance sales team.
Skills / Knowledge
- Align your sales force with business and marketing goals
- Use internal and external motivation factors
- Sales Force as a Go-To-Market Strategy
- Maximizing the Effectiveness of the Sales Force I: Compensation
Issued on
July 6, 2023
Expires on
Does not expire