
Columbia Business School Executive Education
hereby recognizes that
Jeffrey Ferguson
has participated in:
May 2023
Costis Maglaras
Dean and David and Lyn Silfen Professor of Business



Real Estate Investing Strategies (Online)
Jeffrey Ferguson
Commercial property sales in the United States totaled a record US$809 billion in 2021 according to data organization Real Capital Analytics, nearly doubling that of 2020 and exceeding the previous record of about US$600 billion in 2019. Given this trend, real estate investing is seeing abundant opportunities across emerging and established sectors. However, with volatility in markets and lending rates, maximizing returns on real estate investments requires a deep understanding of the nuances, variables, and risks that drive ever-fluctuating property markets. A challenge for most traditional investors is that the real estate market is less liquid and transparent than stocks, and it’s often difficult to get the necessary information all in one place to make fully informed investment decisions.
Skills / Knowledge
- Learn essential elements of cash flow analysis
- Analyze frameworks for financing real estate acquisitions
- Estimate the value of land based on several given scenarios
- Discover how to use these investment modes to add real estate to your overall investment portfolio and make them profitable
Issued on
May 29, 2023
Expires on
Does not expire